INK Consulting Blog

INK Consulting’s mission is to help nonprofit organizations realize the potential of all relationships. INK combines hands-on experience, strategic thinking and a healthy view of the big picture to help nonprofits create an organizational culture of concentrating on what really drives mission success: relationships.


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What’s Your Word?

If you have been reading my blog regularly, I think that you get my point that I think all relationships are important toward the achievement of any nonprofit’s mission. So many different groups of people have a lot to offer to your nonprofit.

Do you believe this too? If so, do you act on what you believe?

If your organization truly values all relationships, you’ve likely moved beyond the donor-centric language. Instead, you might be using more accurate words: supporters, customers or constituents — instead of a catchall term like “donors.”

So tell me, what word does your nonprofit organization use to talk about your collective relationships? Do you use supporters, constituents, customers or something else? For whatever word you use, what does this definition include for you (volunteers, government officials, general community members)? Please share your thoughts in the comments box of this post.

…And if you aren’t at the stage of changing your internal language yet, I hope that this post made you stop and think about what you might need to change for your organization…


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Calling All (Logic Model) Nerds

I’m a true believer that you can’t get anywhere without a map. (I can hear my husband laughing now because I’m the most directionally challenged person on the planet. I love my GPS.) But, in nonprofit speak — which is my favorite lingo! — you have to know how you plan to get where you are going. Ah, behold the logic model.

You can find endless logic model examples on Google, Wikipedia and the like. Nell Edgington at Social Velocity has a great tool that I highly recommend, a step-by-step guide for Creating a Theory of Change. Logic models are crucial tools that help businesses and nonprofits alike. I mean, sometimes I use a logic model to think about how I might attack my day. But I’m a logic model nerd, so…

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It All Starts with a Belief…

No, this is not a love story. Not a religious story. Not a story about self-confidence. It is not even a story at all.

I’ve stated it in my pasts posts — I’m passionate about relationships. It is my opinion that relationships are what will bring nonprofits success. I believe in the power of relationships. I truly believe that relationships mean everything for nonprofits.

Most nonprofits, with good reason, focus heavily on donors as a key segment of people. This focus stems from the belief that money will solve the problems that the organizational mission seeks to achieve. Plain, simple, and not entirely untrue.

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Can We Have Your Money?

An old nonprofit tale that you may have heard before…

A community nonprofit organization realized that it had never received a donation from the city’s most successful lawyer. So a staff member did some research on the lawyer, and gave the information to a key volunteer.  The volunteer was able to get a meeting and visited the lawyer in his lavish office.

The volunteer opened the meeting by saying, “Our research shows that even though your annual income is over two million dollars, you don’t give a penny to charity. Wouldn’t you like to give something back to your community through our nonprofit?”

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Relationship Mindset in Action

This weekend, my husband surprised me with a family getaway to Temecula, California. What a beautiful place. The scenery is spectacular, there are lots of things to do, the weather is warm and it has a real community feel. Like people actually care about each other.

Every theory needs practical application. I’m always looking for examples of what customer service looks like — and what it does not look like. With these examples, I like to relate to something that nonprofits can learn from and apply to their organization. Let me tell you a story…

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